SGMedia: A New Era in Media Agency

SGMedia: A New Era in Media Agency

CompanyName

SGMedia: A
New Era in
Media Agency

CompanyName

Description

Sg Media is an innovative video agency in Quebec with over 5 years of experience in media.

Credits: Hugo Chiasson, Remi Beauchamp

Description

Sg Media is an innovative video agency in Quebec with over 5 years of experience in media.

Credits: Hugo Chiasson, Remi Beauchamp

Description

Sg Media is an innovative video agency in Quebec with over 5 years of experience in media.

Credits: Hugo Chiasson, Remi Beauchamp

Description

Sg Media is an innovative video agency in Quebec with over 5 years of experience in media.

Credits: Hugo Chiasson, Remi Beauchamp

Client

SG Media

Year

2023

Type

Branding & Creative Direction

Client

SG Media

Year

2023

Type

Branding & Creative Direction

Client

SG Media

Year

2023

Type

Branding & Creative Direction

Client

SG Media

Year

2023

Type

Branding & Creative Direction

INTRODUCTION

Unveiling SGMedia, Your Gateway to Dynamic Video Creation

INTRODUCTION

Unveiling SGMedia, Your Gateway to Dynamic Video Creation

INTRODUCTION

Unveiling SGMedia, Your Gateway to Dynamic Video Creation

INTRODUCTION

Unveiling SGMedia, Your Gateway to Dynamic Video Creation

Ridge Agency proudly presents SGMedia, a premier media agency specializing in video creation within the vibrant landscape of Quebec, Canada. With a keen eye for storytelling and a dedication to quality, SGMedia stands as a beacon of creativity and innovation in the realm of video production.

Ridge Agency proudly presents SGMedia, a premier media agency specializing in video creation within the vibrant landscape of Quebec, Canada. With a keen eye for storytelling and a dedication to quality, SGMedia stands as a beacon of creativity and innovation in the realm of video production.

Ridge Agency proudly presents SGMedia, a premier media agency specializing in video creation within the vibrant landscape of Quebec, Canada. With a keen eye for storytelling and a dedication to quality, SGMedia stands as a beacon of creativity and innovation in the realm of video production.

Ridge Agency proudly presents SGMedia, a premier media agency specializing in video creation within the vibrant landscape of Quebec, Canada. With a keen eye for storytelling and a dedication to quality, SGMedia stands as a beacon of creativity and innovation in the realm of video production.

Brand statement

SGMedia epitomizes the art of visual storytelling, weaving narratives that captivate, inspire, and resonate with audiences.

Brand claim

SGMedia: Illuminating Stories, Inspiring Audiences.

Brand values

Creativity

Quality

Collaboration

Excellence

COLORS selection

Color Selection: Creating Emotional Impact in SGMedia's Content

COLORS selection

Color Selection: Creating Emotional Impact in SGMedia's Content

COLORS selection

Color Selection: Creating Emotional Impact in SGMedia's Content

COLORS selection

Color Selection: Creating Emotional Impact in SGMedia's Content

SGMedia's color palette is infused with shades of blue, with a focus on powder blue to symbolize a fresh and innovative approach to digital marketing. This modern interpretation of blue evokes feelings of creativity, trust, and reliability, while also signaling a departure from traditional norms in the industry. The blue tones in SGMedia's branding exude professionalism and sophistication, while the inclusion of powder blue adds a unique touch, reflecting the agency's commitment to pushing boundaries and embracing new perspectives in the digital landscape.

SGMedia's color palette is infused with shades of blue, with a focus on powder blue to symbolize a fresh and innovative approach to digital marketing. This modern interpretation of blue evokes feelings of creativity, trust, and reliability, while also signaling a departure from traditional norms in the industry. The blue tones in SGMedia's branding exude professionalism and sophistication, while the inclusion of powder blue adds a unique touch, reflecting the agency's commitment to pushing boundaries and embracing new perspectives in the digital landscape.

SGMedia's color palette is infused with shades of blue, with a focus on powder blue to symbolize a fresh and innovative approach to digital marketing. This modern interpretation of blue evokes feelings of creativity, trust, and reliability, while also signaling a departure from traditional norms in the industry. The blue tones in SGMedia's branding exude professionalism and sophistication, while the inclusion of powder blue adds a unique touch, reflecting the agency's commitment to pushing boundaries and embracing new perspectives in the digital landscape.

SGMedia's color palette is infused with shades of blue, with a focus on powder blue to symbolize a fresh and innovative approach to digital marketing. This modern interpretation of blue evokes feelings of creativity, trust, and reliability, while also signaling a departure from traditional norms in the industry. The blue tones in SGMedia's branding exude professionalism and sophistication, while the inclusion of powder blue adds a unique touch, reflecting the agency's commitment to pushing boundaries and embracing new perspectives in the digital landscape.

Fountain Blue

#619DC2

Blueberry Blue

#0F30EF

White Silver

#BFBFBF

Blackest Black

#030303

Nordic White

#F7F7F7

gray scale

Depth with shades: The Strategy Behind Gray Scale

gray scale

Depth with shades: The Strategy Behind Gray Scale

gray scale

Depth with shades: The Strategy Behind Gray Scale

gray scale

Depth with shades: The Strategy Behind Gray Scale

In their 2023 branding, SGMedia also incorporates a full greyscale palette.

In their 2023 branding, SGMedia also incorporates a full greyscale palette.

In their 2023 branding, SGMedia also incorporates a full greyscale palette.

In their 2023 branding, SGMedia also incorporates a full greyscale palette.

Lightest

Lighter
Lighter
Light
Default
Dark
Darker
Darkest

TYPOGRAPHY DEVELOPMENT

Typography Development: Enhancing Visual Communication in SGMedia's Videos

TYPOGRAPHY DEVELOPMENT

Typography Development: Enhancing Visual Communication in SGMedia's Videos

TYPOGRAPHY DEVELOPMENT

Typography Development: Enhancing Visual Communication in SGMedia's Videos

TYPOGRAPHY DEVELOPMENT

Typography Development: Enhancing Visual Communication in SGMedia's Videos

Typography plays a crucial role in defining SGMedia's visual identity, capturing the essence of the brand's dynamic and professional persona. With a blend of modernity and character, SGMedia's typography reflects the agency's commitment to innovation and excellence in digital marketing.

Typography plays a crucial role in defining SGMedia's visual identity, capturing the essence of the brand's dynamic and professional persona. With a blend of modernity and character, SGMedia's typography reflects the agency's commitment to innovation and excellence in digital marketing.

Typography plays a crucial role in defining SGMedia's visual identity, capturing the essence of the brand's dynamic and professional persona. With a blend of modernity and character, SGMedia's typography reflects the agency's commitment to innovation and excellence in digital marketing.

Typography plays a crucial role in defining SGMedia's visual identity, capturing the essence of the brand's dynamic and professional persona. With a blend of modernity and character, SGMedia's typography reflects the agency's commitment to innovation and excellence in digital marketing.

Typeface

Helvetica
Extra-Bold

Helvetica
Extra-Bold

As a cornerstone of modern typography, Helvetica is the epitome of clarity, simplicity, and versatility. Its clean lines and timeless design make it the perfect choice for SGMedia's branding, conveying professionalism and reliability across all touchpoints.

SF Old Republic
Regular

SF Old Republic
Regular

In contrast, SF Old Republic brings a sense of character and personality to SGMedia's corporate font. With its vintage-inspired aesthetic and distinctive letterforms, SF Old Republic adds a touch of uniqueness and individuality to the brand's communication materials, reflecting SGMedia's innovative approach to digital marketing.Together, Helvetica and SF Old Republic create a harmonious typographic palette that balances tradition with modernity, clarity with character. They serve as powerful tools for conveying SGMedia's brand identity and values, ensuring consistency and impact in all visual communications.



branding development

Designing Distinctiveness: The Art of Shaping Video Creativity

branding development

Designing Distinctiveness: The Art of Shaping Video Creativity

branding development

Designing Distinctiveness: The Art of Shaping Video Creativity

branding development

Designing Distinctiveness: The Art of Shaping Video Creativity

Ridge Agency proudly presents SGMedia's revamped branding, setting a new standard of excellence in digital marketing. With a sophisticated blue gradient palette, SGMedia's visuals radiate modernity and professionalism, capturing attention with ease. Complemented by bold typefaces, their messaging is crisp, authoritative, and impossible to ignore, ensuring their voice resonates powerfully across social media platforms. Join us as we embark on this exciting journey with SGMedia, pioneering the future of digital marketing together. Welcome to the elevated SGMedia experience, brought to you by Ridge Agency.

Ridge Agency proudly presents SGMedia's revamped branding, setting a new standard of excellence in digital marketing. With a sophisticated blue gradient palette, SGMedia's visuals radiate modernity and professionalism, capturing attention with ease. Complemented by bold typefaces, their messaging is crisp, authoritative, and impossible to ignore, ensuring their voice resonates powerfully across social media platforms. Join us as we embark on this exciting journey with SGMedia, pioneering the future of digital marketing together. Welcome to the elevated SGMedia experience, brought to you by Ridge Agency.

Ridge Agency proudly presents SGMedia's revamped branding, setting a new standard of excellence in digital marketing. With a sophisticated blue gradient palette, SGMedia's visuals radiate modernity and professionalism, capturing attention with ease. Complemented by bold typefaces, their messaging is crisp, authoritative, and impossible to ignore, ensuring their voice resonates powerfully across social media platforms. Join us as we embark on this exciting journey with SGMedia, pioneering the future of digital marketing together. Welcome to the elevated SGMedia experience, brought to you by Ridge Agency.

Ridge Agency proudly presents SGMedia's revamped branding, setting a new standard of excellence in digital marketing. With a sophisticated blue gradient palette, SGMedia's visuals radiate modernity and professionalism, capturing attention with ease. Complemented by bold typefaces, their messaging is crisp, authoritative, and impossible to ignore, ensuring their voice resonates powerfully across social media platforms. Join us as we embark on this exciting journey with SGMedia, pioneering the future of digital marketing together. Welcome to the elevated SGMedia experience, brought to you by Ridge Agency.

Elevated Engagement: Crafting
SGMedia's Digital Dialogue

Elevated Engagement: Crafting
SGMedia's Digital Dialogue

SGMedia's tone of voice is a dynamic blend of energy, expertise, inclusivity, and creativity, meticulously crafted to resonate with audiences across the digital landscape.

Dynamic Engagement:

Bursting with energy and enthusiasm, our tone of voice sparks excitement and ignites passion within the digital realm. We speak with vibrancy and vigor, capturing attention and inspiring action with every word.

Insightful Guidance:

Rooted in expertise and understanding, our tone of voice serves as a trusted advisor in the complex world of digital marketing. We provide valuable insights, strategic advice, and actionable solutions, empowering our audience to navigate with confidence and clarity.

Inclusive Connection:

With empathy and authenticity, our tone of voice fosters a sense of belonging and community. We celebrate diversity, embrace inclusivity, and strive to create spaces where everyone feels heard, valued, and respected.

Creative Inspiration:

Infused with imagination and innovation, our tone of voice sparks creativity and fuels inspiration. We think outside the box, push boundaries, and encourage bold experimentation, empowering our audience to unleash their creative potential and redefine what's possible in digital marketing.

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©2023 Ridge

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©2023 Ridge

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©2023 Ridge